Welcome to…

Welcome to EZMA

Established in 2008, EZMA Holding set foot on a sure-winning strategy of diversified growth, making a reputation for itself over the decade as a leading conglomerate in the regional landscape. With operations spanning the Middle East and North Africa, the group currently operates across nine different markets out of its two regional headquarters in Iraq and the United Arab Emirates.

EZMA Electronics

As a brand, EZMA Consumer Electronics considers itself a transformative multi-brand provider offering individuals high quality, value-driven and durable products delivered through a seamless experience that is built with the customer in mind.

EZMA Finance

EZMA Finance penetrated the market with the exchange industry in 2016. This financial arm was created in part, due to the fact that our business hub is our home country of Iraq, regional and global expansion plans as well as the lack of a strong banking system. This financial arm was created under the umbrella of both Ezma Holding and that of the CBI rules and regulations.

EZMA Real Estate

Stemming from the diversification business belief of EZMA Holding, and as a result of the boom in the real estate sector in Iraq, a strategic decision was taken by the group in 20219 (to invest in the real estate sector focusing on Kurdistan Northern Iraq.

EZMA FMCG

EZMA FMCG is strongly committed to the improvement of the daily lives of Iraqi consumers which is clearly reflected in the impeccable manner it services its customers. Innovation and keeping up with evolving consumer tastes have enabled Ezma Holding in remaining at the forefront of the consumer goods market.

The group has experienced a major increase in revenue of more than 40% CAGR since 2018. Part of this growth related to electronics came from extensive strategic partnerships and expansions taking place across multiple regions

The group has also invested heavily in bolstering their Supply Chain across key cities across Iraq as well as a state-of-the-art distribution hub in Dubai’s Jabal Ali free zone, allowing it to sustain its demand supply and to go further and deliver faster than ever before

The group employs more than 150 talents in four key sector

consumer electronics

As a brand, EZMA Consumer Electronics considers itself a transformative multi-brand provider offering individuals high quality, value-driven and durable products delivered through a seamless experience that is built with the customer in mind.

finance

EZMA Finance penetrated the market with the exchange industry in 2016. This financial arm was created in part, due to the fact that our business hub is our home country of Iraq, regional and global expansion plans as well as the lack of a strong banking system. This financial arm was created under the umbrella of both Ezma Holding and that of the CBI rules and regulations.

real estate

Stemming from the diversification business belief of EZMA Holding, and as a result of the boom in the real estate sector in Iraq, a strategic decision was taken by the group in 2019 (to invest in the real estate sector focusing on Kurdistan Northern Iraq.

FMCG

EZMA FMCG is strongly committed to the improvement of the daily lives of Iraqi consumers which is clearly reflected in the impeccable manner it services its customers. Innovation and keeping up with evolving consumer tastes have enabled Ezma Holding in remaining at the forefront of the consumer goods market.

consumer electronics

As a brand, EZMA Consumer Electronics considers itself a transformative multi-brand provider offering individuals high quality, value-driven and durable products delivered through a seamless experience that is built with the customer in mind.

Finance

EZMA Finance penetrated the market with the exchange industry in 2016. This financial arm was created in part, due to the fact that our business hub is our home country of Iraq, regional and global expansion plans as well as the lack of a strong banking system. This financial arm was created under the umbrella of both Ezma Holding and that of the CBI rules and regulations.

Real Estate

Stemming from the diversification business belief of EZMA Holding, and as a result of the boom in the real estate sector in Iraq, a strategic decision was taken by the group in 2019 (to invest in the real estate sector focusing on Kurdistan Northern Iraq.

FMCG

EZMA FMCG is strongly committed to the improvement of the daily lives of Iraqi consumers which is clearly reflected in the impeccable manner it services its customers. Innovation and keeping up with evolving consumer tastes have enabled Ezma Holding in remaining at the forefront of the consumer goods market.

The group understands the importance of people and the implications of the pre, purchase and post-purchase journey on long-term brand and business growth and equity and continues to invest heavily in designing operational standards and experiences that elevate the level of customer engagement and customer care.

Mission

Deliver multi-brand, durable, reliable, innovative and high-quality products through a seamless and frictionless customer journey before, during and after the purchase, ensuring satisfaction at every turn.

Vision

To be one of the leading consumer electronics provider in the Middle East and North Africa Region and beyond by placing our people and customers at the heart of our journey.

Values

Lead with Integrity, Act with Humility
Deliver with Focus Corporate Culture:
Lead with an agile mindset, Deliver the
future of the industry, and enjoy the journey

Executive leadership

Mr. Shalaw

Founder/
Chairman

As the Founding Partner of Ezma Holding, Shalaw brings solid multi-brand global trading experience from across the Levant, Gulf and North African Markets and currently forefronts the affairs of the boards, represents their interests in major and significant business relationships as well as overseeing the company's strategic vision and growth plans.

Mr. Shorsh Ismael

Vice Chairman/ Board Member/ VP Business development

Following years of hybrid roles at his Family's business, Shorsh was appointed as Ezma Holding's Vice Chairman for his years of extensive experience in cross-disciplinary roles with high focus on business development area. At the helm of the Ezma Holding operations, Shorsh has built robust relationships and strategic partnerships with several regional and global brands, making him today the primary shareholder directing manufacturing and outsourcing for the group.

Dr. Gennaro Russo

Consultant to board/
International relations

With a brilliant Master Degree in Political Sciences obtained at the University of Naples, Italy, where he operates from, and a Certified Proficiency in English at the University of Michigan, along with almost 40 years spent with international companies, Dr. Russo supervises the business relationships that Ezma creates around the world with suppliers and business partners. His superior skills have allowed Ezma to look at business opportunities in new fields and other countries where he meticulously weaves the fabric of lasting business relationships.

Our Suppliers

Get in touch